We were inspired by the indulgent product experience and their irresistible formulas. Thick, nourishing creams with a unique color, fragrance and signature ingredients. We even lathered ourselves with them just to feel their power first hand!
The result was a highly impactful story with imagery that elevated not just the brand but the category.
From Instagram, to print ads, all the way to a premium in-store experience, the new line was a smashing success all over Latam. And the work became a best-in-class example for the brand’s future social media initiatives